In order to help simplify the process of subscribing to media publishers, Google has introduced a new service called Subscribe with Google.
"It's becoming increasingly hard to distinguish what's true and what's not online".
"This won't solve the problem, but the more brains we put behind it, the more progress we can all make", Mr. Gingras said.
Google believes having a single point of subscription for news outlets will offer more ease to users, therefore funneling more money into publishers' pockets.
Also of note: The Shorenstein Center here at Harvard is building out a Disinformation Lab, modeled after some of the work First Draft News has done in the United Kingdom and France around collaborative, country-wide fact-checking for elections.
"Google has been the most responsive of the major platforms in terms of listening, trying to understand what we need, and changing their business rules", Thompson said. (Watch it Above.) The project is Google's new effort to fight fake news with what it knows best: technology, in part by providing publishers online tools.
Google announced a bunch of news-related stuff today that touches on a number of subjects related to news gathering and sharing.
Google has made a decision to get serious about cracking down on the spread of fake news and the algorithms that enable its platforms to circulate these untrustworthy sources. The publishers are spread across 18 countries and include prominent media organisations such as the Financial Times, Washington Post, New York Times, Telegraph, Le Parisien and Reforma. The feature will help publishers to identify potential subscribers as well. There are comparable challenges on YouTube, and we're taking a similar approach, highlighting relevant content from verified news sources in a "Top News" shelf. Supported by a $3 million Google.org investment, MediaWise is a media literacy project created to help millions of young people in the US discern fact from fiction online, through classroom education and video - with a little help from several teen-favorite YouTube creators.
According to Schindler, the News Initiative is supposed to strengthen quality journalism, support sustainable business models, and empower newsrooms through technological innovation.
Apple's focus with publishers has been on distributing their stories on Apple News, an app that comes installed on millions of iPhones.
Schindler revealed the company's initiative will adjust algorithms and use new services to make users see links from publications they pay for higher up in their search results in a special carousel.
At its partner leadership summit in October, Google told publishers how it was experimenting with ways to grow their subscriptions using Google data, machine learning, and DoubleClick infrastructure. It's an open-source tool that will assist news organizations setup their own VPN on a private server. "We'll be expanding that model globally".