Packers' Eliot Wolf heads to Browns

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The Cleveland Browns have made a concerted effort over the last several weeks to refigure their front office with new personnel.

The Green Bay Packers are promoting director of player personnel Brian Gutekunst to be the team's next general manager, a person familiar with the decision told The Associated Press.

The Browns also confirmed the hiring of Alonzo Highsmith as vice president of football operations.

It's a big loss for Green Bay, and potentially another sign that their grip on the NFC North is slipping.

Gutekunst offered Wolf a spot in his department to remain with the Packers as his "right-hand man". Wolf reportedly also had an opportunity to join Reggie McKenzie with the Oakland Raiders. He returned to the Packers as a college scout on December 30, 1998, when he was hired by then-general manager and Hall of Famer Ron Wolf.

Highsmith, a former National Football League running back with the Houston Oilers, Dallas Cowboys and Tampa Bay Buccaneers, spent the last 19 years in the Packers' personnel department.

He has been with the Packers since 2004, when he joined the team as a pro personnel assistant under then coach/GM Mike Sherman. He was a college scout for 13 years until he was promoted to personnel executive in 2012. "I believe in the Haslams (owners Jimmy and Dee Haslam), Coach (Hue) Jackson and John, and I'm looking forward to helping build the type of team Cleveland Browns fans will be proud of". All three have experience working in the personnel department from their time together with Dorsey in Kansas City with the Chiefs.

According to the Browns, Ken Kovash, who has previously held Highsmith's title, will transition to a role in the team's strategy department.